Shawn Noble, PhDMay 21, 20193 minJourney Map Lessons: People Matter Most in the BackstageFor anyone who has spent time creating journey maps, you have hopefully grown to appreciate the yin and yang of the Frontstage and...
Shawn Noble, PhDApr 10, 20192 minImproving Customer Experience Metrics: Lessons from Sabermetrics I am NOT a baseball fan, which is sort of a lie. Rather I’m not a fan of watching baseball, but I’m a fan of the statistics. I’ve been...